Joe Marchese
President, Advanced Advertising Fox Networks Group
Biography
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Joe Marchese is president of Advanced Advertising Products at Fox Networks Group (FNG), where he leads operations in nonlinear advertising products and services for 21st Century Fox's global portfolio of channels. Marchese was appointed to his current position after the company he founded, true[X], was acquired by 21st Century Fox in 2015. The leader in engagement advertising technologies, true[X] is now a part of the Advanced Advertising Products division that Marchese oversees.

Marchese is also the founder and chairman of the reservation and payment app Reserve and the NYC–based tech studio Human Ventures, and currently serves on the board of trustees of the Paley Center for Media and the board of directors of the Tribeca Film Institute.

Recently tapped as a 2016 Media Maven by Advertising Age and listed at #38 on Variety's Gotham 60, Marchese is considered by many as a leading entrepreneur and one of the more progressive, provocative thought leaders helping to shape the future of advertising and media.
Joe Marchese
President, Advanced Advertising Fox Networks Group
SPEAKER FILM
Joe Marchese — Future of Advertising
Joe Marchese — Future of Advertising

Advertising is the economic engine that has underwritten much of the content we see. As digital content changes how people consume media, traditional advertising models are being threatened. Joe Marchese, Fox Networks' President of Advanced Advertising and the Founder and former CEO of true[X], is a world leader on how advertising is evolving in today's digital world. Instead of the buckshot approach used in the past, Joe explores how new digital tools can target consumers with strong content that truly engages them. So tomorrow, when you engage with one great ad instead of watching a terrible ad dozens of times, you'll have Marchese to thank. At FoST, he'll show you how to be a part of this advertising revolution.