Michael Ventura
Founder & CEO, Sub Rosa
Biography
Michael Ventura is the CEO and founder of Sub Rosa, a strategy and design firm that has worked with some of the world's largest and most important brands—from Johnson & Johnson, Pantone, and Adobe, to the TED Conference, Delta Airlines, and The Daily Show. Ventura has served as a board member and adviser to various organizations, including Behance, the Burning Man Project, Cooper-Hewitt, and the U.N.'s Tribal Link Foundation. He is also a visiting lecturer at Princeton University and the United States Military Academy at West Point. In addition to these pursuits, Ventura leads a thriving indigenous medicine practice and owns and operates a globally recognized design store in New York's West Village with his wife, Caroline. Applied Empathy, his first book, was published in May 2018.
Michael Ventura
Founder & CEO, Sub Rosa
Applying Empathy to Storytelling

Join Michael Ventura for an immersive workshop designed to help you exercise your empathy muscle—and in doing so better connect with others and yourself. Empathy is often misrepresented as “being nice,” but Ventura will reveal how it’s actually about perspective-taking (even if you don’t always agree). For the past 15 years, Ventura has served as the founder and CEO of Sub Rosa, a NYC-based strategy and design practice committed to this empathic approach to business.